Convenience Store News

NOV 2014

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Page 42 of 139

WWW.CSNEWS.COM | NOVEMBER 2014 | Convenience Store News 41 RaceTrac's signature Swirl World frozen yogurt and new Speedy Avocado made-to-order concept. Speedy Avocado is especially highlighted in the new store design by being placed front and center, allowing the associates to be the heroes of the store. RaceTrac also incorporated numerous branding elements from its new RT6K prototype into the renovation. "The RT6K prototype is a phenomenal success for RaceTrac and we want to bring our entire fleet of stores up to this standard in order to deliver a con- sistent experience for our guests," the Atlanta-based retailer explained.

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