Single Store Owner

DEC 2016

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DECEMBER 2016 / singlestoreowner.com / 23 Best Original Design Honorable Mention: Sunrise Exxon, Bismarck, N.D. Designer: Westmor Industries With a desire to make the customer experience unlike any other in the convenience store industry, Sunrise Exxon set out to create a unique design, both inside and out, with limited space. Boasting 5,000 square feet, Sunrise Exxon's exterior is laden with white, beige and gray bricks. The simplistic color scheme follows through into the convenience store, where futuristic signage is found mounted over each merchandise category. Among the store's offerings is an array of dispensed bever- ages, fresh-brewed coffee, f 'real milkshakes, candy, snacks, bakery treats, frozen items like waffles and blocks of ice, energy shots, cigarettes, packaged beverages, milk, and more. Best i nteri O r Design Winner: Gas Land Sunoco, Lagrange, N.Y. Designer: Nesheiwat Builders Inc. With the help of sister company Nesheiwat Builders, Gas Land Petroleum Inc. embarked on a remodel and rebrand of three of its underperforming stores. Among them was the Lagrange location, which celebrated its 10th anniversary this year. After spending time visualizing how the size and place- ment of fixtures, building materials and lighting would affect initial impressions and traffic flow, and after analyzing foot traffic in each of the existing facilities, Gas Land settled on a goal to make the shopping experience more experiential rather than simply a chore. It is with this goal in mind that Gas Land and Nesheiwat Builders created a theme dedicated entirely to the local high school sports team, Arlington High School. By getting the high school involved, Gas Land made the community feel more welcomed, thus generating an additional 20 percent foot traffic into the store, designer Nesheiwat Builders reported. While rebranding presented challenges, Gas Land was also challenged with completing the renovations while maintain- ing the operation of each of the facilities. To help stay on track, the company took a number of measures, such as keep- ing communication open with its contractors, adhering to a schedule, and ensuring work zone and customer areas were separate and distinct. The c-store also has a seating area that can accommodate 10 people, and a double car wash that was built with a wood frame and insulated concrete-form construction.

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