Convenience Store News

JAN 2017

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CSNEWS .COM 12 Convenience Store News | JANUARY 2017 | WWW.CSNEWS.COM 1 | Investor Calls for Marathon Petroleum to Spin Off Speedway Marathon Petroleum Corp. (MPC) is defending itself against a call by a shareholder group to spin off its retail network, Speedway LLC. In a letter to MPC's board of directors, Elliot Management Corp. said MPC is "severely undervalued and that there are readily available steps by which the board can unlock $14 billion–$19 billion in value for shareholders." 2 | Retailers Get Some 'Breathing Room' on EMV Visa Inc., MasterCard Inc. and American Express have pushed back the deadline for installing EMV chip-card readers at gas pumps in the United States, following discussions with retailers who stated they did not have enough time to complete the multi- billion-dollar upgrades. Merchants now have until Oct. 1, 2020 to adopt the technology. 3 | Casey's Pursuing Growth on Three Fronts Casey's General Stores Inc. is up at bat and swinging for the bleachers on three major growth initiatives: store count growth, 24-hour formats, and pizza delivery. In its second quarter of fis- cal year 2017, Casey's opened 11 new store constructions, completed nine replacement stores, acquired three stores, and completed 15 major remodels. 4 | Amazon's First C-store Begins Testing in Seattle The 1,800-square-foot store, known as "Amazon Go," uses technology to allow customers to walk in, pick out items, and walk out without hitting the checkout area. The store features ready-to-eat meals and snacks prepared by on-site chefs or local bakeries, in addition to pantry essentials such as bread and milk. 5 | QuikTrip Stores to House Amazon Lockers QuikTrip Corp. is the latest convenience store chain to add Amazon Lockers to its offering. The company plans to install the lockers at locations in Missouri and Kansas, and has already installed them in markets such as Charlotte, N.C. ONLINE EXCLUSIVE PRODUCT HIGHLIGHT The most viewed New Product online. TOP 5 Daily News Headlines The most viewed articles online. The Key Challenges to C-store Merchandising Excellence Today's convenience stores present chal- lenging environments in which to achieve merchandising excel- lence in the consumer packaged goods retail world. Those that succeed, though, will reap significant sales and share gains as the 154,195 convenience stores in the U.S. market account for more than 34 percent of all retail outlets tracked by Nielsen. In a three-part series, Justin Behar of Quri, a provider of retail performance intelligence, breaks down the key challenges to merchan- dising excellence in the convenience channel and provides practical advice on how to overcome them and win at the shelf, every day, in every store. Smirnoff Spiked Sparkling Seltzer Diageo's Smirnoff brand introduces Smirnoff Spiked Sparkling Seltzer to the malt beverages category. The product has a 4.5 percent alcohol by volume content and comes in three fruit flavors: Orange Mango, Cranberry Lime, and Watermelon. Each variety has 90 calories per can and just 1 gram of carbohydrates. The beverages do not contain any sugar or artificial sweeteners. Smirnoff Spiked Sparkling Seltzer is available in six-packs of 12-ounce cans for a suggested retail price of $8.99 per pack. The Smirnoff Co. Norwalk, Conn. (866) 547-1544 www.smirnoff.com For more exclusive stories, visit the Special Features section of www.csnews.com. ANALYSIS: Why Amazon Won't Succeed at Brick & Mortar Amazon is famous for its personalization engine: You book some- thing online, and you immediately get personalized offers based on your purchase history. The company knows what is relevant to you, what related products you may want to buy, and the likelihood that you'd purchase the product on offer, based on what you've bought before. But that's not all there is to the story. When Amazon trans- lates its virtual stores into physical ones, it will suddenly face the importance of location, location, location. It will face the realiza- tion that customers are not always engaged; that they see supermarket shopping as a chore, not a leisure activity; that they need high levels of service, right now. The list of issues Amazon is going to face is long, says Chez Katz of Sagarmatha, a marketing solutions company.

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