Convenience Store News

JAN 2017

Issue link: http://magazine.csnews.com/i/774270

Contents of this Issue

Navigation

Page 113 of 117

114 Convenience Store News | JANUARY 2017 | WWW.CSNEWS.COM GETTINGTO THECORE Want to collaborate and share expertise with your peers? The Council of Retail Experts (CORE) is an exclusive network of convenience store retail leaders who do just that. For more information on how to join CORE, please visit www.cvcoreinsights.com. How important is it for you to maintain a healthy diet and lifestyle? BY GENDER: TOTAL MALE FEMALE Extremely important 33.2% 32.3% 34.1% Somewhat important 51.0 50.4 51.6 Neither important nor unimportant 9.0 9.8 8.1 Somewhat unimportant 5.2 5.5 4.9 Not at all important 1.6 2.0 1.2 Base: 500 respondents who shopped at a convenience store in the past month Source: Convenience Store News Market Research, 2017 New Year, New Resolutions C-store shoppers resolve to make changes to their diet and lifestyle in 2017 M ore than eight in 10 U.S. consumers say it is extremely or somewhat important for them to maintain a healthy diet and lifestyle, and about half are making resolutions for 2017 to improve their health or diet. Carbonview Research, sister company of Convenience Store News, recently surveyed 500 U.S. consum- ers who shopped at a convenience store in the past month about their attitudes and behaviors around health and making New Year's resolutions tied to health. Female c-store shoppers place more importance on healthy living, but not by as wide a margin as some might think. BY AGE: TOTAL 18-24 25-34 35-44 45-54 55-64 65+ A year ago, it was more important 9.8% 13.6% 9.8% 9.1% 8.8% 9.8% 5.7% A year ago, it was less important 47.2 49.4 51.8 46.6 43.1 45.1 45.7 It was the same a year ago 43.0 37.0 38.4 44.3 48.0 45.1 48.6 Base: 500 respondents who shopped at a convenience store in the past month Source: Convenience Store News Market Research, 2017 How does the importance you place on maintaining a healthy diet and lifestyle today compare to one year ago? More than half of c-store shoppers aged 25-34 are placing more importance on healthy living today vs. a year ago. Survey respondents sourced via ProdegeMR, a leading provider of data collection solutions for the research industry. Visit www.prodegemr.com for more info. 38.2 % 4 8.6 % 58.1 % The percentage of convenience store shoppers who made a resolution at the start of 2016 to improve their health or diet. The percentage of c-store shoppers who say they are making resolutions for 2017 to improve their health or diet. The percentage of c-store shoppers who say their 2016 resolutions to improve their health or diet went well, very well or excellent. Convenience store shoppers who purchase foodservice items at least once a week are more likely than overall c-store shoppers to be making 2017 resolutions to improve their health or diet. 54.6% 48.6% vs.

Articles in this issue

Links on this page

Archives of this issue

view archives of Convenience Store News - JAN 2017