Convenience Store News

FEB 2017

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6 Convenience Store News | FEBRUARY 2017 | WWW.CSNEWS.COM 570 Lake Cook Road, Ste. 310, Deerfield, IL. 60015 (224) 632-8200 Fax: (224) 632-8266 Direct Mailing Address for Convenience Store News: 111 Town Square Place, Suite 400, Jersey City, N.J. 07310 BRAND MANAGEMENT Group Brand Director Ron Lowy (330) 840-9557 [email protected] EDITORIAL Editorial Director Don Longo (201) 855-7606 [email protected] Editor-in-Chief Linda Lisanti (201) 855-7608 [email protected] Senior Editor Melissa Kress (201) 855-7618 [email protected] Associate Editor Angela Hanson (201) 855-7619 [email protected] Associate Managing Editor Danielle Romano (201) 855-7604 [email protected] Assistant Editor Chelsea Regan (201) 855-7614 [email protected] Contributing Editor Renée M. Covino (303) 741-3377 [email protected] Contributing Editor Tammy Mastroberte (201) 280-2614 [email protected] ADVERTISING SALES & BUSINESS Business Development Manager Michael Hatherill (201) 855-7610 [email protected] Southeast Regional Sales Manager Erika Cann (330) 357-9207 [email protected] Northeast Regional Sales Manager Rachel McGaffigan (508) 385-2524 [email protected] Western Regional Sales Manager Dian Melius (949) 387-1451 [email protected] Account Executive & Classified Advertising Terry Kanganis (201) 855-7615 [email protected] Classified Production Manager Mary Beth Medley (856) 809-0050 [email protected] CUSTOM MEDIA Vice President/Custom Media Division Pierce Hollingsworth (224) 632-8229 [email protected] General Manager, Custom Media Kathy Colwell (224) 632-8244 [email protected] MARKETING Strategic Marketing Director Bruce Hendrickson (224) 632-8214 [email protected] Director of Market Research Debra Chanil (201) 855-7605 [email protected] AUDIENCE DEVELOPMENT Director of Audience Development Gail Reboletti (224) 632-8214 [email protected] Audience Development Manager Shelly Patton (646) 217-1045 [email protected] List Rental The Information Refinery (800) 529-9020 Brian Clotworthy Subscriber Services/Single-Copy Purchases (978) 671-0449 [email protected] ART/PRODUCTION Director of Production Kathryn Homenick (973) 358-4875 [email protected] Advertising/Production Manager Roz Gilman (314) 403-4753 [email protected] Art Director Michael Escobedo (224) 632-8245 [email protected] CORPORATE OFFICERS Executive Chairman Alan Glass President & CEO Peter Hoyt Chief Operating Officer Rich Rivera Chief Financial Officer Chris Stark Chief Business Development Officer & President, EnsembleIQ Canada Korry Stagnito Chief Customer Officer/President of Strategic Platforms Ned Bardic Chief Digital Officer Joel Hughes Chief Human Resources Officer Greg Flores Premier Trade Press Exhibitor CONVENIENCE STORE NEWS AFFILIATIONS CONTENTS FEBRUARY 2017 VOLUME 53/NUMBER 2 SPECIAL SECTION 43 | Guide to Consumer Insights CATEGORY MANAGEMENT FOODSERVICE 34 | Think Local, Act Local Wawa's significance in Philadelphia illustrates the importance of market-level information. DEPARTMENTS VIEWPOINT 4 | Keeping the Beverage Sales Flowing C-stores must stay abreast of rapidly changing consumer tastes. 8 | CSNews Online 10 | Industry Roundup 16 | New Products SMALL OPERATOR 19 | Hip, But Not Just for Hipsters A minimalist design offering streamlined SKUs is the cornerstone of Mini Mini's strategy. EXPERT'S VIEW 38 | The Potential Trump Effect How some of the major policy proposals could impact c-store industry M&A. 71 | How Stubborn Stereotypes Hold Women Back Women leaders are seen as competent or well-liked — rarely both. 86 | Getting to the Core Defending Your Beverage Business Great Scott! Convenience store retailers must protect the No.1 reason customers visit their store. 24 | COVER STORY Convenience Store News (ISSN 0194-8733; USPS 515-950) is published 12 times per year, monthly, by EnsembleIQ, 570 Lake Cook Rd. Deerfield, IL 60015. Copyright © 2017 by EnsembleIQ. All rights reserved. Subscriptions: One year, $93; two years, $152. One year, Canada, $110; two years, Canada, $175. One year, foreign, $150. Payable in advance with a bank draft drawn on a U.S. bank in U.S. funds. Single copies, $10, except foreign, where postage will be added. Printed in U.S.A. Periodicals postage paid at Deerfield, IL, and at additional mailing offices. POSTMASTER: Send address changes to Convenience Store News, P.O. Box 1842, Lowell, MA 01853.

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